Have A Look At These Inspiring Print Design Trends of 2022

Print Design Trends

The consumers of the post-pandemic world are taking brand identity seriously, and print design is an important part of it. The key mood of print design in the year 2021 was Optimism. To be precise, the theme was bright, colorful palettes, geometric shapes, aesthetics, and simplicity. 

In 2022, the optimistic mood of 2021 is not going to go anytime soon, but when it comes to print design, it is becoming even more apparent after the aftermath of the pandemic. The world has slowly started to pick itself up from the lingering impact of Covid-19, and designs have now been given a second life. 

Today, we will dive deep into the design trends to discover some of the print design trends that will stay in 2022. And let’s just say, these are all possible to excute easily with the right web to print software! So let’s explore! 

  1. Expressive and Experimental Lettering

Designers across the globe are taking the opportunity to demonstrate their experiments to the world. In 2022, the print design industry should concentrate more on lettering, which pushes the limits of readability. In 2022, we’d see bold, beautiful, and expressive fonts. 

The lettering styles will trend in 2022, and it’ll challenge the difference between readable letters and abstract shapes. Design in the current year will be everything about being expressive and functional. 

  1. Tonal and Rich Colors

Pastel colors have dominated designs for the last couple of years, and they are believed to take the trend forward. In 2022, designers are looking for alternatives to bright neon colors and are replacing them with tonal colors. Though neon palettes are not going to get away so easily, rich and tonal colors are making their space. 

Tonal colors are leveraged for different purposes and serve as an excellent combination for typography, stationery, packaging, and other trendy designs. They give the prints an eye-catching appeal when placed on the shelf. Tonal colors furthermore help avoid an overly muted look and give a soothing appearance to the product. 

  1. Minimalistic Colors

To make the printed product stand out in 2022, businesses will have to pay more attention to using minimalistic colors for their designs. Minimalism helps designers give a simple and sleek look to their products. The trending designs of this year will have minimal embellishment and dashes of color to make them appealing. 

Regardless of whether you plan to use a colored border or a graphic stripe, you should use minimalistic colors to get that impactful look. 

  1. Black And White

Amidst tonal colors, black and white themes will also be the talk of the industry in 2022. If you are looking for a strictly colorless print, going after black and white will make your designs captivating. The trend for black and white print design is something that will serve as the ticket to success for the designers. 

Designers should keep their color palette monochrome when using black and white colors. On the contrary, if you apply a UV gloss to an all-black design, the graphics or logos created will attract light. Whereas the use of textured paper stock will help bring added interest and depth to the simple stationery designs. 

  1. Layered Photography

What is the best technique to create a print design with interest and depth in 2022? Layering up the images! Layers have been trending since last year, and you will get to see a lot of trending designs created using the same concept. Handwritten scripts are a great option since it gives effortless cool and informality to the portrait photos, whereas the use of chunkier sans serif will feel more impactful. 

  1. Daydream Doodles

Doodles are often random images created when a person is not thinking about what they are creating. The doodle created by a designer says a lot about them. The meandering drawings are way too personal at times and inject the professional work of designers with some of their abstract mindscapes. 

Doodles give a human touch to your print designs. It helps brands like you offer personalization to your target audience. Furthermore, it helps them create approachable designs every time they work on something. In fact, freehand creates some unique characters. The simplicity of this art makes it an ideal choice for product branding and packaging. 

  1. Parametric Patterns

When it comes to graphic design, patterns are a mainstay. They help break the solid colors and add visual interest to the background. This year, designers are bringing statement patterns to the forefront through parametric geometry. This type of pattern contains intricate geometric structures, where every line morphs based on relative positions. 

The patterns can be used to portray different aspects of the design. Even if the patterns have their roots in geometry, they are three-dimensional and fluid. This helps give the design a sense of movement as opposed to the architectural rigidity. 

  1. Subtle Gradients

Acid-bright gradients have lost the freshness they used to enjoy initially. In 2022, subtle iterations of the gradients will help bring gentle and subtle color and texture to the background. To give a soothing texture to the designs created, you can leverage watercolor effects. This is going to be ideal for printing several things that include business cards, stationery, etc.

Conclusion

Though optimistic design is still prevailing in the design industry, in 2022, print designers will be more after subtle ways to make their design visually appealing. Capitalize on our print knowledge or hire web to print solutions for creating great work with the help of these print design trends. It is the right time to get started to stay ahead of the curve and put the trends discussed above in action. 

Author Bio: Mr. Pratik Shah is Creative Head at Brush Your Ideas, a top-notch Web-to-Print technology solution provider that offers Custom Product Design Software as well as Web-to-Print Storefront Solutions. He has been a creative and driving force in the success of our Product Designer Tool.

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